We had the pleasure of sitting down with our new client at Honda Power Equipment, Kristy Ganter. We’re excited to be working closely with Kristy across digital communications to build a highly engaged audience for the Honda brand online.
Donut (they are my all-time favourite thing and I’m coeliac, have been for 6 years so I can’t eat them anymore – crying face).
I’m going to have to say an on brand one, we have a motorcycle model at Honda called the Fireblade (its my favourite bike we sell) and I think the designer of this model, a high-school graduate named Tadao Baba could be seen as an underrated creative, not in the motorcycle industry but maybe in the auto and engineering industry. It was back in 1992, Baba created the Fireblade, at the time it was ground breaking, first of its kind with new engineering and design concepts never seen before. Honda and the public really had no idea how pivotal this model would become in Honda’s history or model line-up, as well as its impact on the market segment of Supersport/high performance motorcycles. Honda still sell this bike today, more than 25 years later (it’s been updated and modernised of course) but it was a giant of its time when it first hit market and for enthusiasts, it’s still a masterpiece of machinery today.
Anythink’ is not a word! Its anything! There, I’ve said it!
I’d have to say the development of WeChat is something to keep an eye on. Right it is not a mainstream app here in Australia, but it could be a preview of what is to come for Australia with social media/app use. Right now and for a long time it has lead the way in the way its users can communicate. Many people in Aus may still think of WeChat as something like WhatsApp – just for chatting but its far from that, it’s developed into a fully-fledged ecosystem that offers users a range of functions like a digital wallet, where you you can make in-store payments for anything you can think of, pay your phone bill, or even order items. Think of Ebay and Uber Eats all in the one app – it’s crazy! Track your order, scan barcodes in a store and then find where you can purchase that item somewhere online at a cheaper price. I think this could be the future of messaging apps and potentially social apps. Its got endless potential and now that Facebook own WhatsApp I wonder what it will do with it… very intriguing!
I hate bananas, everything about them is terrible.