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Email marketing continues to be a high priority for 2019. For SMEs, email is the main driver of customer retention and acquisition. With office workers receiving over 120 emails, on average, every day (Radicati), the competition for clicks is enormous. To maximise the...read more
Meet Nathan Millard, he's joined the 'Co' as a Digital Producer/Designer and brings with him a fresh, quirky outlook. You'll get what we mean when you read on. 1. There is a hole in my life in the shape of… A durian scented car freshener. 2. Who’s the most underrated...read more
On Sky News, DPR&Co's ECD, Richard Ralphsmith, shares some learnings brands can take away from the recent elections.read more
What are the four things Smiggle is doing to become a powerhouse of growth in a challenging retail environment? Watch this latest Sky News segment to find out.read more
P2PTM communications is the confluence of four customer optimisation activities: brand and retail advertising, CX/UX and nurture communications (retargeting etc). The integration of these activities can be transformative. It delivers to the customer a focussed...read more
DPR&Co’s Digital Manager, Madeleine Kemp, featured in B&T with three insights for marketers to consider when executing on their digital marketing strategy this year. Madeleine affirms that marketing to the ‘attention web’ doesn’t necessarily require a...read more