The great companies I’ve worked with over my career have, without exception, been blessed with visionary CMOs or Marketing Directors – those who grasp the importance of their connection to customer insight and who have the skill and bravery to do things that make a difference.

I created CMO Masterclass as a way to better understand what drives great marketers, how they’ve achieved genuine influence and what they’ve learned on their journey to the top.

I hope you enjoy the series as much as I’m enjoying making it.

Phillip Huzzard
Co-Founder and Agency Principal, DPR&Co