Our philosophy can be expressed in two words: Truth sells.
We drive extraordinary growth for our clients through:
A New Truth is a new, true and compelling expression of your brand. We discover it and mobilise it to create world-class campaigns for digital, broadcast, trade, direct and experiential media channels. Our focus is on the metrics that matter to you – sales growth, lead generation, brand positioning or consumer behaviour change.
As a leading Melbourne creative advertising agency, DPR&Co is internationally informed and networked through the global AMIN Worldwide network of over 60 independent creative and digital agencies. DPR&Co was the founding Asia Pacific member of the network. Our Agency Principal is a member of the global board.
The AMIN Worldwide network enables us to act in markets across the globe, working through partners who know their markets and who are as committed to the performance of your campaign as we are. How does this help you and your brand? Clients benefit from independent global insights, innovations and international market intelligence.
We are, above all, an integrated advertising agency that understand that, whether in a mainstream or digital media environment, powerful advertising creative is the most cost-effective way of ensuring superior campaign performance.