Vision Australia

Vision Australia B2B campaign – Ophthalmologist and Optometrists

Vision Australia provides vital services to Australians living with blindness or low vision. The scope of its services has grown dramatically in recent years to include services provided under the NDIS and My Aged Care systems.

Audience

Blind and low vision health care professionals

Channels

Print, digital, eDM, Direct mail.

Deliverables

Creative for professional press, digital display, collateral

Performance

Ongoing double digit growth in referrals from ophthalmologists and optometrists.

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