Energy Safe Victoria's Certificate Awareness

Energy Safe Victoria

Certificate of Electrical Safety awareness campaign

After completing electrical work in your home, an electrician must provide a Certificate of Electrical Safety, as an assurance that their work complies with safety standards. There is low awareness of the need to get a Certificate of Electrical Safety, so DPR&Co was tasked to shine a light on this to the Victorian public. Following concept testing, DPR&Co developed the campaign, “Keeping you Energy Safe. Always.”

Audience

Home and rental property owners in Victoria

Channels

BVOD, YouTube, social, digital display, press, radio

Deliverables

30 & 15 second OLV, social media creative, full suite of animated digital ads, press ad, 30 second radio ad

In the media

B&T, Campaign Brief

Creative campaigns to

build your brand

AND AMPLIFY YOUR
DIGITAL PRESENCE.

We exist to make a difference through the power of ideas. We’re driven to create world-class creative and digital campaigns to help you achieve your vision of success, whether that’s brand awareness and health, audience behaviour change, customer engagement, lead generation or sales growth. Our work deploys across digital, broadcast, trade, direct and experiential media channels.