The Victorian Government had committed to the establishment of a free dental program for state school children from prep to year 12. DHHS contracted DPR&Co to develop a full brand development and rollout campaign for the Victorian Schools Free Dental Program.
Parents, students, teaching staff.
FTA TV/BVOD, digital, social, collateral.
Name, logo, TVC/OLV, digital/social ads, brochures, brand playbook.
Post campaign results are pending however the program has been well received and take up strong.
We exist to make a difference through the power of ideas. We’re driven to create world-class creative and digital campaigns to help you achieve your vision of success, whether that’s brand awareness and health, audience behaviour change, customer engagement, lead generation or sales growth. Our work deploys across digital, broadcast, trade, direct and experiential media channels.
