Berkowitz Campaign

Berkowitz Furniture.
A furniture family.

Berkowitz Furniture was struggling in the face of increasing competition from listed retail giants. Our brief was to amplify the Berkowitz brand promise and help the brand ‘play above its weight’ in the crowded ‘big box’ furniture market.
Audience

VIC, NSW, SA

Channels

FTA, BVOD, digital, radio, social, POS, collateral

Deliverables

TVC/OLV, radio ads, instore signage and ticketing, store design/branding, digital, social, paid search.

Performance

Record sales, full order books, successful interstate launches.

View Work.

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