Audience
Industry professionals – utilities and vegetation management.
Channels
Online and social.
Deliverables
Instructional and marketing video content, VO and social content.
Performance
Strong launch performance and uplift in social engagement.
AMIN partner agency, Cayenne (Birmingham Alabama) reached out to DPR&Co to assist their client, Altec, with an NPI shoot in Australia, when COVID restrictions prevented its team from travelling overseas.
The brief required us to gain a rapid understanding of the operational features and functionality of the AT46P, to capture 300-plus shots for the development of a Basic Operations Video (BOV) together with content for the launch video.
Industry professionals – utilities and vegetation management.
Online and social.
Instructional and marketing video content, VO and social content.
Strong launch performance and uplift in social engagement.