While new digital and consumer trends emerge, influencer marketing continues to saturate our screens and supersede many forms of traditional marketing. A growing epidemic of hashtags, Boomerangs and live feeds… Finding themselves in the firing line of scrutiny and...
Beauty brands are using digital marketing and social media to go further, faster. They know that their biggest market for growth is millenials. They also know that millenials are researching, buying and talking about products differently than five years ago. But what...
I’m old enough to remember the introduction of the Mac 2. Suddenly, clients had the ability to produce a rough facsimile to that produced by agencies at a fraction of the cost. The shift was seismic. Agencies and production houses went to the wall as their former...